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The Holiday Ale Festival is going on at Pioneer Courthouse Square through Sunday. The cost of admission is $25 cash. This buys you a mug and ten tickets, which can be used for filling up your mug. You can buy additional tickets if ten isn’t enough. A wrist bracelet is included, so you can return every day. What a deal! The organizers say over 15,000 people will attend the event. That would mean a gross of almost $400,000. The event is run largely by volunteers, so who gets the money?